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A QR code is a special type of barcode that can encode information like numbers, letters, urls, and contact cards. A QR code consists of black modules (square dots) arranged in a square grid on a white background, which can be read by an imaging device (such as a camera, scanner, etc.). 

Many people are now using smart phones and tablet devices as their primary method of accessing the internet. Embedding QR Codes in your literature is a way to make it easier for prospects to access your website, contact information or whatever else you might think to use it for. Moreover,  embedding QR Codes in your business card is such a good way to help people save your information (such as name, phone number, company, job title, website) to their contacst book much easily.

E.g. if you scan a qrcode consists url by your smart phone, it will open a website (or a facebook page, a twitter page, etc.), and if you scan a qrcode with someone's vcard, your smart phone will create a contact which include the guy's information.

If you want to know more about QR code, please click HERE.